virtualDavis

What exactly is transmedia storytelling? What are “rabbit holes”? Cheese holes? In Liz Thomson’s interview Alison Norrington, CEO of storycentralDIGITAL, tackles all three while considering the ongoing impact of transmedia storytelling on the publishing industry. “I would like to think… The book might not be the primary platform…” But she’s not optimistic. And she sees the future of transmedia storytelling as platform agnostic. Once again, I’m reminded that gaming is a driving force in this transition.

Publishing hasn’t seen this much change in its 800-year history. New technologies bring a wave of opportunities as they disrupt regular print cycles and business models. Books are consumed digitally on portable devices, a new opportunity for authors and publishers to produce multimedia content. Authors can self-publish without the support of a major publishing house and find an audience through social media. As major publishers shift their businesses, new upstarts launch ideas for sharing digital content on a variety of platforms. (eBook Summit)

In less than one month I’m off to the eBook Summit to tip-dip my toes into a new era of publishing. I’m planning to soak up as much as possible from this crackerjack lineup. Time to learn what publishing challenges, opportunities and tools away in the digital age! With luck, I’ll emerge better focused on how proceed with Rosslyn Redux.

“Working on the query letter” by Doug Sharp, on Flickr

I don’t think a query is a one-size-fits-all device. I don’t think the same query necessarily works for all agents or all authors. That being said, I don’t think it should either.

The most important part of the query is the blurb, the part that tells the agent about your book, the part that grabs her attention and makes her want to read more. Here’s the deal, though: What you should strive for is writing the query that best represents you and your book. It should show the reader a bit of your voice and the blurb shouldn’t necessarily be about hook or characters or plot. It should be that one thing about your book that makes it stand out from all others. (BookEnds)

Literary agent Jessica Faust over at BookEnds dishes up what-should-be-but-isn’t-so-obvious advice for all of query letter scribblers. Sell your book by selling yourself. Give’m a taste of your brilliance, grace, humor, whatever makes you stand out and stand tall. Distill your dazzle and intoxicate the agent/publisher… No pressure!

Related:

• Seduce the Agent
• Write. Book. Pitch. Agent. Right?

The greatest benefit of social media for indie authors is the chance to make and build connections with other authors, readers and publishing industry professionals. The quality of these connections (how consistent, how useful, how deep, how much trust. how good is your actual product/book/service?) will determine how many of your social media pals actually “convert” i.e. buy your book, interview you, review your book, give you a contract, share your posts etc.

This where your advantage lies because you, one man/woman writing publishing phenom that you are, can build deeper connections than the Stephen King’s and Susan Collins of this world.  Success and popularity can often decrease the depth of social media connections simply by dint of the numbers involved. Elite twitterati like Neil Gaiman and Paul Coehlo have mostly one way relationships with their followers because they can’t afford to read what all those followers have to say in turn.You don’t have that problem. (penswithcojones.com)

While the e-book is an excellent entry into the digital world, it should not blind publishers so they miss the larger point. It is definitely not about focusing on specific formats, as their persistence (or rather brevity) in the market is impossible to predict. They may be called e-books or printed books, online publications or iPhone apps. A publisher should be able to serve all of these formats, without focusing exclusively on one… Particular attention must be paid to the quality of the content and its editing. XML, semantics and RDF emerge as main priorities.(Publishing Perspectives)

More:

• Why Publishers Need Agile Content: XML, Semantics and RDF

Ian Fleming’s James Bond novels are to be published in ebook form for the first time this week – but not by Penguin, Fleming’s print publisher. The 14 books, including Casino Royale, Live and Let Die and From Russia With Love, are being published independently by Ian Fleming Publications, the family company that owns and administers the author’s literary copyright. The Fleming ebooks would be priced “in line with the lowest-priced Bond paperback editions available on the market”, the company said. (via guardian.co.uk)

Corinne Turner, Managing Director, Ian Fleming Publications Ltd, comments: “Ian Fleming wrote his James Bond novels to be read and enjoyed by everyone, and we are always looking for opportunities to introduce new audiences to Bond’s adventures. Fleming loved good, new technology, and I am sure he would have been thrilled by the idea of his books being available electronically.(via bookshed.eu)

The universally successful 007 brand has made the transition from print to digital. Feel a trend here?

Update:

What started with a couple of takes spawned a longer, broader curated artifact mashup on the same topic: Bond dumps Penguin, goes digital

To ISBN or not to ISBN… That is the question!

There are many reasons for using a unique identifier for an e-book. It helps with discoverability and allows you to separate out the different formats of the title, which in turn allows you as a publisher or writer to see how it is doing in various channels. The ability to measure the success rate of each e-book format for any given title is paramount to good marketing. The ISBN also gives you control over your title and your content. If you let someone else assign an identification number to your content, you lose that control, both in terms of quality and ownership…There are a variety of reasons to add the ISBN on your own as well, either as the author or publisher; one very important reason being that if you don’t assign an ISBN, the distributor could assign one for you, which could result in multiple ISBNs for the very same type of file (as sold through a wide variety of distribution channels). The bloat is likely to make collating and tracking sales data –- and thus looking at overall performance for a title — all the more complicated.Though, as discussed here, there is no universal answer as to whether or not each format requires individual ISBNs, one thing is indeed clear: take control of the process. The worse thing you can do is lose control of your content or let another entity (whether conversion house, distributor or retailer) control the metadata and, accordingly, the invisible ties that bind you to your customers. Ceding too much control takes you out of the picture and makes this already complex situation all the more challenging. (via publishingperspectives.com)

Erik Christopher’s article got me thinking… I know nothing about ISBN numbers. Onward march!

Related articles

• BISG releases policy statement on assigning ISBNs to digital products (teleread.com)

Have you been debating the best e-reader to buy? Wondering if this is just a bizarre fad or the future or reading? iPad, Nook, Kindle? Here are a few choice samplings from Ars Technica’s review of the Amazon Kindle 3.

During a stint in California, I once wandered into a ramshackle San Diego bookstore and began browsing the back shelves in search of dusty treasures. After some time, the owner—who appeared to be an aging hippie—popped up at my side like an apparition, giving me a terrific start. He talked at me about his store. “I don’t sell books,” he said, leaning uncomfortably close. “I smell books.” To prove his point, he took a volume off the shelf, pulled it to his nostrils, and inhaled deeply, lovingly, bibliophilically—the book as bong hit.

It’s not all good news. The Kindle interface still feels like something that escaped from 1985 and time-traveled into the future. Text-based interface with no mouse or touchscreen? Black-and-white screen? Small delays between issuing commands and seeing their results? Check, check, and check—and if you try to do much with the Kindle beyond straight, front-to-back reading, these limitations will feel… limiting.

All the same words were there, but the experience was strangely sterile. My California booksmeller would have understood. Whatever e-books are and however useful they may be, they aren’t “books.” Instead, we get the content with little to no attention to form and to design. Everything about a book is distilled into odorless words; all else is waste to be thrown away.

Perhaps the reader of the future won’t look like a Kindle, but more like a multifunction tablet (think iPad or even the new Barnes & Noble Nook). In either case, both classes of devices are now good enough, and the content is finally varied enough, that it’s possible to envision the wholesale shift to digital texts. Plenty will be lost—including the smell—but so much will be gained… Book lovers will mourn the change and carp endlessly about typography, design, cover art, and the facing page format, but music and movies have already showed us that people will make the switch to digital convenience even at the expense of quality.

via Ars Technica

The Word Made Flesh – book trailer from Tattoolit on Vimeo.

The Word Made Flesh: Literary Tattoos from Bookworms Worldwide is a full-color photo-and-text anthology edited by Eva Talmadge and Justin Taylor, forthcoming October 12, 2010 from Harper Perennial.

The Word Made Flesh: Literary Tattoos from Bookworms Worldwide is a guide to the emerging subculture of literary tattoos — a collection of 100 full-color photographs of human skin indelibly adorned with quotations and images from Pynchon to Dickinson to Shakespeare to Plath. Packed with beloved lines of verse, literary portraits, and illustrations — and statements from the bearers on their tattoos’ history and the personal significance of the chosen literary work — The Word Made Flesh is part photo collection, part literary anthology written on skin.

Special features include a reprint of a short story by Donald Barthelme (along with the tattoo it inspired on the author’s daughter), an interview with Brian Evenson about seeing his own work tattooed on someone else, Shelley Jackson’s SKIN Project and Rick Moody’s Shelley Jackson tattoo, Jonathan Lethem’s homage to Philip K. Dick, Tao Lin’s Tao Lin tattoo, and much much more.

I’m not much of a tattoo fan, but this trailer (and the concept for the book) is totally intriguing. If it’s piqued your interest too, stop by tattoolit.comto see more tattoo photos, read about the book, and find out how to attend the launch party at the powerHouse Arena in New York on October 20th. You can also follow this dynamic duo on twitter (@TattooLit) and Facebook. What are you waiting for, a message from God?!?!

Update: Feeling curious-er and curious-er? Check out these additional The Word Made Flesh sightings:

Each photograph appears with a statement from its owner, describing the tattoo’s history and significance. Commonalities emerge: inspiration, whimsy, a certain gloom… The literary tattoo… still bears some connotation of punishment. But… it is also a way of using literature as a public symbol of character. (New Yorker)

Jenny Hendrix reviews The Word Made Flesh: Literary Tattoos from Bookworms Worldwide, edited by Justin Taylor and Eva Talmadge:

The literary tattoo is at least as old as Hester Prynne’s scarlet “A,” and like any tattoo still bears some connotation of punishment. But as with Hester’s, it is also a way of using literature as a public symbol of character. It also invites serious considerations of font and typesetting, even to the point of recreating a specific edition of a book. …

As with any form of self-publishing, the literary tattoo takes pluck. [Bold mine!] Montaigne wrote, in a phrase I imagine no one has tattooed themselves with, “Only fools have made up their minds and are certain.” But it seems to me to be a wonderful group of fools that, like the memorizers in “Fahrenheit 451,” carry the written word with them everywhere.

via andrewsullivan.theatlantic.com

Check out the Movellas backstory! (via youtube.com)

Have you heard about Movellas? New to me, a curiosity fished out of my Twitter stream… But intriguing. Attractive video. Simple, straightforward site. Unfortunately this Danish startup seems to attracting primarily (almost exclusively?) non-English language storytellers. So, I’m not able to vouch for the quality of the “mobile novel” ostensibly born of at Movellas. I searched for a language filter to sort out novels I could read. Doesn’t seem possible at this time. I’ll check back…