virtualDavis

ˈvər-chə-wəlˈdā-vəs Serial storyteller, poetry pusher, digital doodler, flâneur.

Storytelling and Social Engagement

Talk to Me! Storytelling and Social Engagement...

Talk to Me! Storytelling and Social Engagement…

Prepare for a reactive post, no, an interactive conversation, about social engagement.

But first, what about that photo? Bam! A powerful graphic. Except for the middle word…

I’d prefer “Talk with me.” Because social media is all about with. Old school, top-down, one-way, pump-it-out, force fed broadcast media was all about to. Do you follow me?

Engaging Storytelling

Media has evolved. Most of it. Not all. There are still a few knuckle-draggers lurking in the shadows!

Which is why storytelling – in it’s simplest, purest and most engaging form – trumps old school broadcast media. Storytelling in its oldest form. Pre-books. Pre-TV. Pre-movies.

Storytelling is about social engagement, author-audience engagement. Storytelling is about relationships. It’s about with. Not to.

Social Media

Which brings me to Randy Thio (@ideabloke), the founder of ideabloke, “a personal digital media agency committed to 100% organic social media practices.” His post, The Endgame Of Social Engagement provoked my curiosity because I don’t consider social media to have an endgame. Not in the conventional sense. At best there’s no final stage. No end of the process.

Social media is about building relationships, about engaging and maintaining communication, about interacting, about author and audience evolving together.

Social Engagement

But Thio is focusing on the initial social engagement, not social media in general. The objective of engaging an individual through social media, he proposes, is to provoke (and then hopefully extend) a response.

In it’s purest sense, engagement is the ability to cause another person to respond… using any (or a combination of) the following methods:

  • Comments – In response to a status update, tweet, or blog post.
  • Shares – Includes linking/mentioning on a blog post they wrote.
  • Likes – Includes +K’s, Kred, etc.
  • Retweets – Whether native or via a tweet button
  • Mentions – Includes Follow Fridays, etc.
  • Favorites – Anytime your tweet/update/post is faved on any platform
  • Pins/Repins – Pinterest specific of course.
  • Tags – Whenever a user is tagged on pics on any platform.
  • Hashtags – When ppl begin to adopt & share a hashtag you created.
  • Pokes – Yes, I did just put that on there.

Whichever method the audience chooses to respond, it’s critical to acknowledge and capitalize on the opportunity to have a conversation… geared to get to know that particular person… which hopefully leads to a relationship. ~ Randy Thio (ideabloke.com)

Social Media as Storytelling

Short of wandering village to village like Mario Vargas Llosa’s storyteller, social media offers raconteurs of all stripes ideal audience interaction. Ideal global audience interaction. With no end game. Except building a rich and enduring relationship. Social engagement is the first step, the wink, the handshake of social media. Social engagement is the open door behind the well worn welcome mat.

Unlike broadcasters, live storytellers understand this intuitively. Initial social engagement is the spark of interest, the pause long enough to listen, a provocation, an invitation. But storytelling itself, live storytelling, is the original social media. Live storytelling is an interactive relationship, and the story evolves accordingly, being shaped collaboratively by author and audience. The storyteller listens and watches and feels, tailoring the narrative to the appetites and needs of the audience. Sometimes abbreviating; other times inventing extemporaneously.

Social Media as Cancerous Sprawl

Sprawling Jesse Darling on Social Media

Sprawling Jesse Darling on Social Media

“Social media is to the Read/Write Web what sprawl is to the metropolis of modernity: a homogenous, cancerous, rhizomatic junkspace that expands exponentially outward on a sludgy wave of strip malls and sponsored links, greed and induced demand.” ~ Jesse Darling (The New Inquiry)

Jesse Darling (@jessedarling) does not mince words.

Assumptions? Yes. Stereotypes? Yes. Norms? Yes. Egos? Yes.

But not words.

She sharpens them. Flexes them. Fuels them. And then she unleashes them. Sometimes playfully. Other times lethally. Often cunningly. Always intelligently.

I’m stretching when I say, “Always intelligently.” I don’t know Darling, nor am I familiar enough with her work (words, photos, digital, etc.) to speak so broadly. But what I’ve read/seen so far is searingly smart. Angry, flip, sarcastic, edgy but smart.

I don’t always agree with Darling, but I respect her bravery. She takes risks. Says what she thinks. And supports it. Intelligently.

The passage above, part of a provocative response to Evgeny Morozov’s The Death of the Cyberflâneur, is a powerfully articulated version of a observation about social media that’s been sloshing around in my head for some time. Sloshing but not uttered. The sort of observation that time will temper, prove or disprove. Most of us wait and see. Darling paints the graffiti on the wall. Today. And then moves on.

Social media is unchecked sprawl, and much (most?) of it is MSG enhanced junk with nominal real value. But cancerous? Potentially, yes, but Darling’s sweeping generalization inevitably oversteps. Such is the role of art and artists, of course, but Darling’s assertion overlooks the healthy aspects of social media (semi-democratizing the previously oligarchic media, empowering global collaboration and open source initiatives, dilating artistic possibilities, etc.). Unfortunately, social media sludge is more difficult to avoid than strip malls. And more enticing…

Smile! I’m blogging you…

Smile! I'm blogging you... (image of and by virtualDavis)

Smile! I'm blogging you... (image of and by virtualDavis)

I remember seeing a t-shirt for sale once that said, “I’m blogging this.” Nothing more. Just a black t-shirt with bold white lettering across the front. I’m blogging this!

I should have bought it. It would make people laugh. People who know me. Especially the ones who don’t quite get it. Blogging, I mean.

But I didn’t buy it. I liked the idea, but I wanted to edit the message slightly as follows:

Smile! I’m blogging you…

On the one hand, it’s humorous, and on the other it’s an increasingly relevant disclaimer. The “fine print”. Not just for me, but for all bloggers. All journalists, storytellers, writers, artists, etc.

What do I mean by relevant? We are photographing and video recording and quoting each other around the clock nowadays. Look at the ubiquity of blogging, micro blogging, YouTubing, Facebook-ing and Google Plus-ing. We are busy documenting our lives as well as anyone else who flits across our paths.

I walked down Madison Avenue this evening as a man filmed all of us. Not a news reporter, but a plain clothed civilian. John Doe. Or Juan Sanchez… Why was he filming us? What will he do with our stolen souls? Thievery! Or not…

Smile! I’m blogging you…

One of my favorite English language writers, Michael Ondaatje, returns again and again to the theme of thievery in his writing. It’s a large part of storytelling. I suspect many writers, artists, etc. ponder the idea.

I prefer to think of storytellers as borrowers, not kleptomaniacs. We borrow characters, scenes and plots. We borrow the smell of bacon cooking three doors down, the sound of a cello being practiced (badly) somewhere on the other side of an overgrown juniper hedge.

Vicente Huidobro (1893-1948)

Vicente Huidobro (image via Wikipedia)

Not all writers admit that they are recyclers, borrowers or thieves. Chilean poet Vicente Huidobrodeclared, “The poet is a little God.” He aspired to invent worlds of words out of thin air and ambition. I invite you to evaluate his success.

With the advent of widespread social media it’s easier and more enticing than ever to collect and curate the perfect pair of eyebrows, the seemy backstory, the unpredictable twist of fate, the melodic denouement peppered with the fragrance of jasmine and fireworks on a summer evening… All from the comfort of our own desktops. Or smart phones. The 21st century storyteller is everywhere you are.

Of course, flanerie still serves the storyteller well, but his boulevards have been extended exponentially. I am an unabashed flaneur, but not just in the Baudelarian sense. I’m an urban flaneur, but I’m also a rural flaneur. I’m a café and sidewalk flaneur, but I’m also a digital flaneur. And I’m collecting and curating 24×7 (to the occasional regret of my bride and friends, I hesitate to add.)

I apologize. I understand that not everyone wants to be onstage all the time. Not everyone wants to have their almost lofty soufflé or their offkey arias recorded for posterity. I get it. I’m with you.

But, I can’t resist. You’re interesting. Not just your eyebrows and your bacon and your cello practice and your seemy backstory and your perennially deflated soufflé and your upside down melodies. You.

But rest assured that mine is an imperfect lens, a distorted microphone. I won’t steel your soul. I promise. I can’t. It’s yours as long as you choose to nourish it. I will borrow liberally, borrow, not steel, and I’ll do so with a sometimes distorted, always playful filter.

Will you lend me the mischievous glimmer in your eye when I ask you what you want for Christmas? Will you lend me the fierce gate, knees high, hips restrained, stride impossibly long that I remember from the first time I watched you walk toward your airplane when heading back to New York City from Paris? Will you lend me your hurt and confusion and quirks and dreams?

I’ll do my best never to betray you, and I’ll always resist your soul.

I promise.

virtualDavis Caricature #2

virtualDavis Caricature #2

virtualDavis Caricature #2

Remember the last caricature experiment? This next virtualDavis caricature was created by a gifted digital artist who goes by konko on fiverr. He was a friendly fellow and I’m considering having him create some additional images, this time of non-virtualDavis subjects. Vanity be damned! You can check out some examples of konko’s digital artwork in his online portfolio.

Soon I’ll share another fiverr caricature, an image that endows me with a fatter but tougher look. Until then, you might want to invest five of your own hard-earned ducats in a personal caricature to adorn your holiday card. Or your business card? Might be a handy way to let clients know you don’t take yourself too seriously. Of course, if you’re a surgeon or an attorney, you might want to pass on this genius idea. Back to the drawing board…

I’m not sure what I like so much about caricatures, except they seem to offer a self-deprecating way of looking at ourselves. And that’s categorically a good thing!

Have you ever noticed how many realtors include their photograph when advertising the properties they are listing? It’s weird. If I’m looking for a house, use that extra space in your ad to show me the kitchen, the back yard, the bathrooms. We’re in love with our own images. In the age of social media, we eagerly post pictures of ourselves all over the place. I’m no exception. Google keeps track, so there’s no denying it. But — despite frequent advice to the contrary — I tend to post goofy pictures of myself. Snapshots in quirky hats are a favorite. In other words, I try not to take myself too seriously, inviting others to chuckle when they see my photos. If I ever run for president, this may come back to haunt me, but I see it as being a bit like caricatures.

When I was young, there used to be a Mexican restaurant in Plattsburgh, NY called the Tijuana Jail where caricatures covered the ceiling. Diners who frequented the restaurant were eventually memorialized in exaggerated cartoons for the amusement of others. Both of my parents were up there, looking about as silly as they’ve ever looked. I never asked them, but I’d guess they liked being up there on the ceiling for everyone to laugh at. And probably all of the others did too. I hope so.

Digital You

“Like it or not, a digital you is out there.”
Lawrence Joseph

Lawrence Joseph’s latter day truism is sandwiched between layers of post-9/11 offal like a slather of mustard or a thin slice of onion, a piquant but ancillary ingredient trying to mask the repugnant meat of the poem.

Digital display 2

Digital display 2 (Image via Wikipedia)

It fails. The poem “So Where Are We?” (Granta, Issue 116) and most of the other sketches and reflections in Granta’s Ten Years Later, edited byJohn Freeman, are deeply disturbing. But that’s the point, I suppose, looking back on a decade that scrambled and irreversably transformed much of the free world.

And yet Joseph’s assertion about digital redundancy clung to me. The notion of digital clones has become ubiquitous. It needs no explanation. It is a contextualizing, familiar point of reference that justifies the grotesque world conjured in this collection.

Like it or not, there’s a digital you out there. In fact almost every aspect of your life is probably reflected in some computer somewhere. You could say that information, that data, has a life of its own. If you have anything to do with modern society, you are no longer a purely biological, analog being. (New York Times)

I’m not altogether uncomfortable with this idea as the name of my blog plainly suggests, but I am fascinated with the implications of this analog/digital duality. I’ve said before that we’re living through a storytelling renaissance. Though we don’t always see it that way (teachers lament ever shortening attention spans for reading and literature; publishing executives panic as books become ebooks become Vooks become…), the proliferation of digital selves and the near universal acceptance of digital identities suggests a convergence of real world and narrative world. We are becoming our stories. Or vice versa.

The one big idea from the original “Tron” that maintained relevance was that some binary version of you is running around out there in all those ones and zeros, to a certain extent under your control but also, in a profound way, forever beyond your reach. Now we can all have multiple identities all the time: just make another user name, and you’re someone else, right? That conceit is not always accurate… (New York Times)

Are you keeping track of your digital selves? Are they still in your story, or have they defected? I’ve seen a few new faces wandering around in my own stories lately after all.

The Ever Evolving Social Media Revolution

If in doubt about the social media revolution, just watch this sequence of three video presentations. Pay attention to the statistics; watch the revolution evolving in real time as the social media juggernaut sweeps the globe.

The social media revolution is
mushrooming while you sleep!

The next three videos are based upon Socialnomics: How Social Media Transforms the Way We Live and Do Business by Erik Qualman. This first,Social Media Revolution, asks if social media is a fad that can be waited out, a fad that can be ignored, a fad no less or more important than any other.

Is social media a fad? Or is it the biggest shift since the Industrial Revolution? This video details out social media facts and figures that are hard to ignore. This video is produced by the author of Socialnomicshttp://www.socialnomics.com

Take a look!

If the music distracts you or wakes up your parents, mute the volume. But watch. Read. Wake up!

The social media revolution doesn’t sleep. Ever. And while you’re dozing off, it’s already evolved. The next video, Social Media Revolution 2 (Refresh), updates the social media and mobile media statistics.

Ready for Social Media Revolution 3? This longer, more powerful video was produced in June 2011. Also “based on #1 International Best Selling Socialnomics by Erik Qualman this is the latest in the most watch social media series in the world.”

‪So, what do you think? Still plan to wait out this annoying social media fad? Still hope to ignore it? Good luck!

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Best Days for Social Media Traction

 

CartoonPost your most important social media content consistently at similar times all week long. Or not…

How about Thursday and/or Friday? Eureka!

According to Mashable’s Todd Wasserman “the end of the work week is the best time to get traction on status updates and tweets.” (Why Users Are More Engaged With Social Media on Fridays) I’ve often found this to be true, though I’ve been unable to ascertain exactly why. Buddy Media dove into 200+ Facebook users habits over two weeks and discovered that Thursday is actually the most engaged day of the week. However, Twitter’s Adam Bain (Chief Revenue Officer) touts Friday’s as the most engaged among the tweet-set. So the two biggest social media hubs agree that end-of-week is the time of maximum engagement. Why?

People are heading into the weekend so they’re thinking about things besides work. They’re mentally checking out and transitioning to the weekend. (Jeremiah Owyang, Altimeter Group)

It’s a matter of people finally pushing past the work week and coasting toward the weekend, picking their head up a bit to see what’s going on and what their friends are up to. (Rick Liebling, Coyne PR)

I call it ‘contra-competitive timing‘. As the overall activity seems to slow down from the hustle and bustle of the week, readers can give each tweet more attention because there are fewer other tweets fighting for it. (Dan Zarrella, HubSpot)

Of course, now that the social web is aflutter about this hot news, I haven’t any doubt that marketers and spin doctors are going to begin swamping us on Thursday and Friday now. So, maybe next week or the week after we’ll see a shift away from the inevitable spamfest toward Saturday? Monday? Wednesday? Reductio ad absurdum.

Which leads to the question, how will we filter the noise?

Writer’s Digest Conference 2011, Part #4

Yesterday afternoon at Writer’s Digest Conference 2011 was a game-changer for most participants, indeed for everyone that I’ve spoken to so far. Top notch presenters packing our heads and To Do lists with critical advice. And then the much anticipated opportunity to pitch our manuscripts to multiple literary agents while the coaching is still fresh. Exhilarating, empowering, humbling, encouraging, exhausting…

It was an intense two hours. Personally, the Pitch Slam offered some of the most important feedback and inspiration in my writing experience. Smart, attentive agents telling me what I can do, must do, will do. A road map. And opportunities. Whether or not agents expressed interest in your manuscript, their feedback was priceless. An opportunity to learn how to proceed.

I had fascinating conversations with other writers last night about what they gained from the experience. Even those who were disappointed not to have received as much interest as they’d hoped were grateful for the guidance and feedback they received. Many others were practically giddy with fresh encouragement and hope kindled by the interest of literary agents.

The positive vibe continued this morning, the final day of Writer’s Digest Conference 2011. Here are the offerings:

  • How to Use Social Media to Get Noticed and Sell Your Work: Dan Blank, Brent Sampson, Kate Rados, Moriah Jovan, and Guy Gonzalez as moderator on a panel on using social media effectively to build your platform
  • Writers and Mobile Apps: The Big Opportunity: Question of the Day creator Al Katkowsky on the mobile app opportunity for writers.
  • Showing & Telling: The old adage, “Show, don’t tell” is wrong. Find out why from an experienced novelist, Laurie Alberts.
  • The Kindle Publishing Workshop: This is a detailed and technical walk-through of how to get your work on the Kindle (without a publisher) presented by April Hamilton.
  • Book or Bestseller: Which Will You Choose?: Patricia V. Davis on working with agent, publishers and booksellers to build your writing career.
  • The Writer’s Compass: Using Story Maps to Build Better Fiction: Nancy Ellen Dodd on story mapping.
  • Revision: Learn How to Love It: Only James Scott Bell could turn a thing that most writers hate into something that you can attack with confidence—and yes, even a bit of love.
  • Successfully Promoting Your Book: Kevin Smokler, Brent Sampson, Kate Rados as moderator present this panel full of personality, wit, and damn good advice.
  • Success Strategies and Systems for Writing & Selling More: The lovely and inspiring (and productive!) Sage Cohen offers 10 ways to exponentially increase the results and rewards of your writing life.
  • Creating a Backstory: How and Why It Can Make or Break Your Novel: Hallie Ephron tells us how to use backstory to make a reader care about a character (rather than slow down the story).
  • Blogging as a Platform and Publicity Machine: Dan Blank on blogging to build your platform.
  • The More Things Change… (Benjamin LeRoy)

What follows is a beta mashup from Sunday morning’s sessions. I’m curating digital artifacts from Twitter, blogs, etc. to tell the digital story of Writer’s Digest Conference 2011, but I’m sure to miss great content. Please tweet me (@virtualDavis) or contact me directly with links to great tweets, blog posts, videos, etc. so that I can add them. Thanks!

http://storify.com/virtualdavis/wdc11sunday

My Storify Meta Story

What’s the story with Storify?

I’m diggin’ it! Joined the beta (thanks, guys!), and I’m amazed at how powerful this tool is. It takes journalism and story curatorship off the page and out of the linear realm once and for all.

What follows is a digital mashup of my early foray into “storification”…

Read the rest of this entry »

Storify: Curating the Social Web

The image above was generated via Curate.Us one of the many innovative curating tools sprouting up lately. My current fav among the free online curating tools is Storify, co-founded by Burt Herman and Xavier Damman. Check out My Storify Meta Story“, a still-evolving assessment and chronicle of my experiences with this powerful, user-friendly curating tool. In addition to an in-depth look at Storify, videos of Herman and Damman, and Twitter exchanges with Damman, I’ve included a look at some of the main competitors in the curation space including Curated.byBagtheWebScoop.itPearltrees and Keepstream.

Every day there’s more evidence that curating social media will take center stage in 2011. As more and more social media adopters share content, filtering and curating this avalanche of information has become critical.What curating tools do you favor?

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